Experimenting with Expose to the Right (ETTR)

We’ve been experimenting with a concept called ETTR (Expose to the right) which is where an image is exposed so as to be weighted toward the right of the histogram (essentially overexposed in a traditional sense) in an attempt to improve signal to noise ratio and optimize dynamic range. We want to run a bunch more experiments before passing judgement, but here’s a sample from today.


When captured, this image was on the order of 1.5 stops overexposed. Don’t know about you, but we like it 😀